fluidminds

Good point

Check out Seth's latest post.

//jan

Is Volvo really a green company?

Volvo is currently running a very slick and intensive ad campaign in Sweden. The message is "Volvo in the green!", apparently spinning on companies being in the red or black. Slick indeed. 

Now this is a very personal opinion but I do believe Volvo would do better by coming clean. Admitting to customers and themselves that they blew the eco-trend and are suffering badly from it. And that they now are working like mad to catch up and pass the competitors. Instead we are through the campaign led to believe that something as bland as a new diesel powered V50 is something of a green achievement. And that they are in the green game. Come on. Do they think we customers are daft...? 

A very literal green wash indeed. And nothing that schticks in the new world of work - or business.

//jan

Is sustainable the right goal?

If you have a moment read this and get a interesting perspective on sustainability.

//jan

The Green Thing

From my point of view the new world of work needs to be sustainable. 

It can't just be about fluffy nice visions of how we interact through networks and self-organize. We also need to address the ecological realities of work. And fact is, very very much of the work we do seriously screws up the planet.

Here's the deal. An unsustainable work practice can't be part of the new world of work. 

//jan

Take the risk!

Sasha Dichter gives us this piece of counter-intuitive-yet-to-the-point-advice.

And once you think about things this way you realize that lots of risks should be taken now. 

The logic of our behaviour is interesting. When things are going well we have more to lose - and tend to be more careful. And when things are going a little worse we have less to lose - but still tend to be careful.

So when do we take the risk?

Sasha Dichter is the Director of Business Development at Acumen Fund.

//jan

Monday morning

Even in the new world of work some mornings are slower and gloomier than others. Here in Stockholm winter is starting to ascend on us with less day light and colder temperatures.

I'm in constant wonder over the masses of people that every morning pull off large logistics maneuvers – getting kids to school and day care and hauling one self through rush hour traffic or public transport to that job one has. 

I might be alone thinking that there could be a better way for a week day morning to evolve. But this separation between work, school, play, free time, etc generates a lot of stress for most of us. 

Even if the Tayloristic ideas of the past are loosening their grip on work itself, they seem alive and vital in how we live our lives in general.

Have a great week!

//jan